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Inside a Custom-Built Luxury Home: The Design Choices That Matter

Published July 5, 2026 · Updated July 5, 2026 · By Craig Lerch
Inside a Custom-Built Luxury Home: The Design Choices That Matter

The design choices behind 340 Anderson Rd set it apart from production homes — from the reclaimed brick and natural stone exterior to the dual waterfall Viscount White granite island, Napoleon fireplaces, and Spa-inspired primary bath with smart Jacuzzi. In a production home, every material is chosen for efficiency and repetition. In this custom-built residence, every material was chosen with intent, creating a home where architecture, craftsmanship, and modern technology work together rather than compete.

What Materials Define the Home's Exterior?

From the street, 340 Anderson Rd announces itself with reclaimed brick and natural stone — materials with texture and history that synthetic alternatives simply cannot replicate. The standing seam metal roof accents, Fypon columns, and Andersen architectural windows with black interior and exterior frames create a facade that is both timeless and unmistakably current.

What Makes the Kitchen a Showpiece?

The chef-inspired kitchen was designed for someone who actually cooks. Custom double-stacked soft-close cabinetry houses a full Dacor professional appliance package — steam/convection wall ovens, a 48-inch gas cooktop with griddle and wok, column refrigerator and freezer, and a Liebherr dual-zone wine tower. The dual waterfall island in Viscount White granite serves as both prep station and gathering point, while the CooperSmith custom hood anchors the room architecturally.

What Is the Home's Signature Architectural Feature?

One element ties the home together: a floor-to-ceiling Castle Gate thin brick accent wall that extends from the two-story foyer through the main living area and into the basement. It's a bold architectural gesture — the kind of detail that separates a home designed by a builder from one designed by a designer-builder.

What Smart Technology Is Built Into the Home?

Behind the designer finishes sits serious infrastructure: Superior Walls foundation, Zip System exterior sheathing, 2x6 exterior construction, spray foam insulation, R-38 attic insulation, dual-zone Bryant HVAC, concealed fire sprinkler system, and a full complement of Ring and Nest security cameras. CAT5 wiring throughout means the home is future-proofed for whatever comes next.

Craig Lerch

Craig Lerch

eXp Realty · License AB060964L · (215) 778-6805

With over 35 years and 4,000+ transactions, Craig brings unmatched expertise to every deal.

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